About Platen

Our storyTom Schaal

I’ve spent 15+ years as a Product Manager, helping teams build software — from zero-to-one startups to products generating more than $100M in annual revenue.

Every product I helped build served customers — but also investors, growth targets, and the loudest stakeholders. That’s been the reality of software development.

When success depends on serving millions of users or the largest enterprise customers, the specific thing someone truly needs often never gets built. Not because teams don’t care, but because the economics of software have always favored markets over individuals.

AI is changing that.

When my career took an unexpected turn, I immersed myself in AI-native development — not just to learn the tools, but to understand what they genuinely made possible. What I found wasn’t just a faster way to build software. It was a fundamentally different way to solve business problems. And it started raising a bigger question for me:

What if businesses no longer had to adapt to technology?

What if technology could finally adapt to the business?

That idea became Platen.

Years in product taught me that meaningful change doesn’t come from technology alone. It comes from understanding people, defining the right problems, making thoughtful decisions, and helping teams adopt better ways of working.

Today, I combine that product leadership experience with hands-on AI development to help businesses figure out what actually makes sense. Sometimes that’s a custom application. Sometimes it’s AI strategy, workflow design, or helping a team confidently embrace what’s possible. The goal is always the same: create meaningful business value.

Software shouldn’t be something you must adapt to.

It should adapt to you.

Tom Schaal, Founder @ PlatenConnect with me on LinkedIn — I’d love to collaborate

Our philosophy

  • Human-first outcomes

    Your problem got solved, or we didn't succeed.

  • Clarity over complexity

    Simple that works beats clever that doesn't.

  • Freedom through technology

    More time doing what you love to do.

  • Creative empowerment

    You can build what you couldn't before.

  • Integrity

    Build relationships and products that earn trust over time.